We sat down with Deddeh Howard, recognizable influencer, to talk all things her and the motivations behind her collaboration with 27 Miles Malibu.
27 Miles: What inspired you to design these pieces?
DH: The holiday season inspired me; the holiday is all about family, joy, giving love, and spending time with the ones we love. These luxurious and versatile cashmere travel ponchos are the perfect addition to gifting and feeling the love. It's cozy, and the colors are vibrant and represent joy. I hope that you and your loved one will fall in love with these styles and wear them to your next occasion.
27 Miles: What does sustainability mean to you?
DH: When we talk about living sustainably, we are generally talking about developing ways to live that don't harm the environment or that cause the lowest possible impact on it. For me, living sustainable means caring for the planet, bit by bit, habit reform by habit reform, to ensure there still is a planet for my children and my children's children.
We live on a planet with finite resources in an ecosystem that will always be in equilibrium. I see myself as part of this, and each day I do my best to act accordingly to help make our world a better place.
27 Miles: Tell us about your personal style.
DH: For me, style is a form of self-expression, but it is also a means of communication. The way we dress gives everyone around us information about who we are. My personal style does change over time, but I always kept it colorful, chic, and bold. I do love pieces that you will sometime think are hard to wear, and I love to make them fun and show people how statement pieces can tell a story and how your styles are the art of self-expression.
27 Miles: How do you choose the brands you work with?
DH: I take the initiative and research brands that match my niche and that of my audience. I consider my audience family, so when I work with a brand, I keep this in mind. I only want to introduce my audience to brands I know they will/might like and that I genuinely love and use. Our voices and values should align as well.
27 Miles: What do you love about 27 Miles Malibu?
DH: Honestly, I'm always cold even though I live in Los Angeles, so cashmere and sweaters are my go-to. I love that I can find it all at 27 Miles Malibu. The brand has luxurious, versatile pieces you can wear everywhere all season long. Their fun colors and designs are putting me in a great mood everyday. Also, I love what 27 Miles Malibu stands for and how they value their community. It's truly a dream to be collaborating with the brand.
You can now shop her custom pieces live on the site.